Archive for March/2009

Here is the link for an article published recently in the Wall Street Journal…

http://online.wsj.com/article/SB123731998568560603.html?mod=article-outset-box

Many of the candidates I interview during the admission process to IE Business School are very interested in strengthening their skills to become better professionals.

This means getting a strong understanding about finance to deal with the realities of the success or failure of a project, to be able to build a strong campaign or marketing launch for a product or service, or to be able to integrate new strategies in an ever changing business environment.

These are all goals that you can achieve participating with an active role during the hectic duration of the program.

But many ask me about their goal to work and integrate themselves in a diverse environment with students and faculty from a large number of countries.

To get this interaction going, IE Business School implemented a program called LAUNCH (click link to see the video). This is conducted at the beginning of  each intake of the International MBA program and it is aimed at building not only the knowledge but also the skills to create and grow strong teams that need to perform difficult tasks -like the ones we deal with in today´s business- under difficult circumstances and time sensitive deadlines.

The video explains how these interactions begin, and how they turn into working relationships that are streghtened during the classes and projects, and go far beyond the duration of the program. See for yourself!!