We’re delighted to bring to you a recent article published by Poets & Quants which shines light on IE Business School’s renowned BBA (Bachelor of Business Administration) degree.
A relatively new degree offering, Poets & Quants outlines IE’s BBA’s unrivalled success to date, describing a graduate of the very first intake’s experiences.
“The school’s strong focus on entrepreneurship is just one element that distinguishes it in a crowded undergraduate marketplace in Europe and beyond. The program, with campuses in Madrid and Segovia, is now in its eighth year, and has quickly grown, from about 50 students in 2009 to 528 students today. Interest in the four-year program has been strong so far, especially with recent changes to Spanish legislation that has eliminated the Spanish university entrance exam for foreign students. Applications increased 40% in 2013 and 2014 respectively, and 50% in the most recent application cycle, the school said.
From the start, administrators at IE, known for its market-driven and innovative programing, were looking to create a unique BBA program that would create an experience for students that would be hard to replicate elsewhere, explains Martin Boehm, dean of programs at IE Business School, who oversees the BBA program as part of his role. The school decided to offer its BBA entirely in English, a move almost unheard of in Continental Europe, where classes are typically offered mostly in the language of the respective school’s native country, or in a mix of the native language and English.”
Interested in being immersed in a fully international, diverse environment? Poets & Quants describes how this is one of IE’s best assets when it comes to the BBA.
“IE’s focus on diversity is a strategy that has paid off handsomely for the school. IE’s BBA may very well be the most international BBA program not just in Europe, but in the world, administrators said. There are 81 nationalities represented within the BBA student body, and 70% of the students come from outside of Spain, hailing from destinations as far-flung as Zimbabwe to Nepal. The international student population at most other schools in continental Europe hovers, at most, between 10% to 20%, Boehm says.”
“There’s a significant amount of students in the market that are interested in getting an international experience,” Boehm said. “What we try to do is try to recreate that very diverse international environment on campus, but offer them as well plenty of opportunities to gain international experience outside of Spain.”
We highly recommend you read the full article here, especially if you are considering IE for your undergraduate degree. Enjoy!